/ Work
Our work is our craft
Every piece of work has a bit of our heart and soul. Every activity and communication is there for a reason.
Collaboration
We’re open and honest with each other and our clients: doing the right thing, not the easy thing.
Their energy and passion are infectious… together we developed highly effective tools, delivered in a fun and engaging manner.
Head of Marketing, Surgical, Bausch + Lomb
Making human connections through…
- Brand strategy
- Behavioural research and insight
- Behaviour change
- Branding
- Brand launch or relaunch
- Advertising
- Detail aids
- Websites
- MoA videos
- Congress booths
- Corporate videos
- Disease awareness
- Patient support and education
- Community health engagement
- Internal engagement and training
- Omnichannel strategy
- Content creation
- Experiential
Outstanding materials, highly praised by colleagues and customers.
Global Brand Lead, Pfizer
Awards
Finalist
Communiqué
Excellence in patient programmes
– Fighting Failure
2021
Finalist
Creative Floor
Best use of technology
– Muscle Maps Tool
2022
Winner
Creative Floor
Business to business
– Poster Gallery
2020
GOLD
PM SOCIETY AWARDS
Positive Pitch and Partnership
2025
GOLD
PM Society Digital Awards
Charities, patient associations & the NHS
– Here for Life
2023
Finalist
PM Society Digital Awards
Innovation – creativity
– Muscle Maps Tool
2024
HIGHLY COMMENDED
Communiqué
Charitable campaign of the year
– Here for Life
2023
Finalist
Creative Floor
Best use of technology
– 360 Patient Experience
2022
Finalist
Creative Floor
Healthcare professional – best tablet app
– Cations Tool / The Clock
2020
Bronze
PM SOCIETY AWARDS
Creative impact award
– Here for Life
2024
Commended
PM SOCIETY AWARDS
Agency of the year (headcount under 30)
2025
Winner
PMEA
Excellence in patient education and support
– Fighting Failure
2021
FINALIST
Communiqué
Excellence in multichannel comms
– Here for Life
2023
Finalist
Creative Floor
Internal comms
– Daniel Immersive Experience
2022
FINALIST
PM SOCIETY AWARDS
Charity or patient organisation
– Here for Life
2024
Gold
PM Society Digital Awards
Innovation – creativity
– The Box
2020
FINALIST
PM Society awards
Agency self-promotion
2025
winner
PMEA
Excellence in new product introductions
– Jazz Pharmeceuticals' EU Launch of Sunosi
2021
FINALIST
Communiqué
Excellence in healthcare partnerships
– Here for Life
2023
FINALIST
PM SOCIETY AWARDS
External comms campaign
– Seeing Joy in the Everyday
2024
Finalist
PM Society Digital Awards
Craft – Film
– Daniel
2021
Silver
PM Society Digital Awards
Craft – Film
– Dos + Dont's video
2020
Finalist
The Independent agency awards
Agency Purpose Award
2025
FINALIST
Creative Floor
Charity pro bono – Mixed media
– Here for Life
2023
FINALIST – winner’s pending
Creative floor
HCP Photography (any medium)
2025
FINALIST
PM SOCIETY AWARDS
Internal comms campaign
– Headstart
2024
FINALIST
Creative Floor
Charity pro bono – Photography
– Here for Life
2023
FINALIST – winner’s pending
Creative floor
Business to Business Branding
2025
FINALIST
PM SOCIETY AWARDS
Meetings, events and exhibitions
– The Time Back Room
2024
FINALIST
Creative Floor
Charity pro bono – Social media
– Here for Life
2023
FINALIST
The Drum Marketing Awards
Public sector/charity/not for profit
– Here for Life
2023
One of the most impactful pieces of work I have ever seen.
UK Sales Director, Jazz
Case studies
A lot of our work can’t be shared in the public domain, but here’s a selection of projects that can.
If you'd like to see more, please check our awards or drop us a line at hello@saltthinking.com.
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You delivered a special piece of work: high quality, thought‑provoking… it will ultimately stand the test of time.
Marketing Director, Jazz Pharmaceuticals
So thought‑provoking and real. We have a team member with the condition who said “You got it right”. If a patient thinks you’ve portrayed them well, that’s a reason to be happy and proud.
BU Head, Jazz Pharmaceuticals
Our clients say nice things about us
Salt take a brief and very quickly produce creative ideas and deliverables that I’ve never used before, or imagined could work.
Brand Manager, Ipsen Pharmaceuticals